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Order management is about managing order flows of any kind in one system for efficient execution and routing. Front Arena provides your business with a comprehensive order management system and multiple execution gateways. You can connect your customers’ order flow to your business, provide online trading applications and support the FIX protocol for your institutional business flows. Front Arena provides an open, versatile and customizable platform and a complete brokerage solution. At SunGard Front Arena we continually strive to provide the most competitive solutions that offer unbeatable benefits and value for money, enablling our customers to stay one step ahead of volatile markets. Front Arena’s smart order routing is integrated with the Rules engine which puts it at the very centre of where the order flow is managed. As a result, it provides a high level of granularity that allows you to design your order flow in the most efficient way. This feature allows a tight integration with your own proprietary trading model, and is directly linked to the internalization functionality. Who is it for... Cross-asset brokers - Efficient cross-asset execution
Front Arena offers a state of the art tool for efficient execution of customer order flow on exchange and allows cash and derivatives on the same platform
- Multi-market access
Front Arena offers multi-market access with full trading functionality and price montage from multiple markets. Best execution is achieved by rules driven price finding.
- Execution using algorithms
Efficient execution and routing is achieved using the integrated Smart Order Routing engine, capable of handling thousands of orders. Server side algorithms such as VWAP, TWAP and custom built algorithms is possible using the Front Arena.
- Internalisation
Front Arena allows customers to optimize their execution via the unique ‘internal market’ mechanism.
- Straight-through processing
Front Arena supports straight-through processing of orders and trades, from initiation to trade confirmation and allocation.
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